Future Forward Website Design and Development
You’ve likely realized by now that your website has an effect on the perceived credibility and quality of your business. A website is the face, voice and brain of your company. It should be designed to capture customer attention from top-to-bottom with features only found in high-end professional websites! We offer Digital Experience Platforms that combine state of art technology along with crystal-clear design so you can have an online presence unmatched by the majority of your competitors.
Not Your Mother’s Website
Did you know 38% of users actually stop engaging with a site when the content or layout are unattractive?
Digital Experience Platforms (DXP) are not ordinary websites. A DXP website places a high degree of emphasis on interoperability and cross-channel continuity across the entire customer journey. The DXP becomes the central technological foundation for the digital customer experience aspect of digital business. When users actually stop engaging with a site when the content or layout are unattractive, your website could significantly impact your bottom line.
Create Meaningful Connections with your Customers
We help companies who are competing in the digital world. As these companies rethink their stacks, they need to put in place a new digital architecture that will work for them for the future. They need an architecture that is flexible and scales with them. We can recommend which type of structure will be best for your company. This type of architecture enables digital-first enterprises to flourish, with modular services that help create new types of applications and experiences reliably and securely so you can engage customers and then help them achieve their goals!
CONTENT & DATA
Content, data, and design are the foundation of today’s digital experiences. Our digital experience platforms combine all three engaging users, converting more customers, and driving results in every channel. The goal of content is to lead the consumer through their purchase. Marketers spend about 70% of their digital budget on content. It’s the lifeblood of experiences and the customer journey. Data gives content and experience the ability to fulfill any need. What content should be developed, when it should be delivered, to whom it should go, and so on.
INTERNET OF BEHAVIORS (IoB)
DXPs utilize artificial intelligence (AI) and machine learning (ML) to generate customer insights, scale content, experiences, and provide one-to-one journeys without employing a million people to do manual labor. We leverage this data to generate actionable insights and deliver personalization that performs, giving your customers an experience that makes them feel seen, and heard. When you automate and orchestrate the customer journey, you eliminate silos and create meaningful connections with your customers which drive up revenue.
SECURITY & COMPLIANCE
Our DXPs provide personalization, community building, and other social tools essential for enterprise websites. Intended for copious amounts of traffic, affordable, and easily expandable, DXPs also provide ADA & WCAG compliance along with unmatched website security. Our Flexible theming system means your website will be accessible to users on a whole array of devices with an encryption system that is HIPAA-compliant to protect sensitive PII or PHI or your users. Our robust solution also offers multilingual features that can help in developing location-based, language-specific websites.
Web Design Is Not Just How It Looks. Web Design Is How It Works.
Online consumers are 88% less likely to return to a site after a bad user experience—regardless of which CMS you choose, implementing a low code foundation that performs quickly and seamlessly for your user is key.
While WordPress is the most commonly found CMS on the web, Drupal is a more robust and expandable platform. WordPress is generally more cost effective for SMBs while Drupal is more cost effective for industries such as government, healthcare, education, manufacturing and franchisers. Picture a two lane highway, one way in and one way out. This is WordPress. Now picture a six lane highway with three lanes in and three lanes out. This is Drupal. Not all cities need a six lane highway, but some do and others still would stand to benefit from one.
So, how do you know which platform is right for your company? Our strategy team will assess your business needs and online goals to determine which CMS will be best for your business long term.
Hosted & Managed DXP
Your website is the office, branch, or store that that never closes. It’s the one place customers can reach you anytime, from anywhere. It may be THE PLACE customers decide whether they want to do business with you or not.
Your DXP by Prodigitude will be artfully designed, skillfully developed, and securely managed and hosted. We will create your site and continue to care for it long after it’s been launched, including a strong focus on SEO.
Web Accessibility for ADA Compliance
As of recently, the U.S. courts consider ADA accessibility a requirement to the internet, meaning websites should comply with ADA rules. In 2022 the Department of Justice released new guidance on implementing web accessibility standards and practices, clarifying that the ADA indeed covers website accessibility.
The Americans with Disabilities Act (ADA) is a law that protects the rights of people with disabilities. It’s important for all businesses to follow these guidelines so they can continue doing what needs done to help those who have disabilities while also protecting themselves from potential legal actions.
