Prodigitude Blog
They say a picture is worth a thousand words, but in advertising, sometimes even one word can make all the difference. The Prodigitude Blog provides digital marketing insights, trends, and best practices to its readers in an effort to provide content that's useful and educational.
Articles, News, and Updates from Prodigitude
We hope the articles we've built will help you in your journey to learn more about internet marketing, and ways to grow your business.
The Benefits of Drupal For Your Business Website
The framework you choose for your business website can determine a lot about how your website will function as your business grows and needs change. Many businesses and website designers default to options like WordPress because it is well-known. However, there is a platform out there that makes it…
3 Reasons Consistent Branding Is Important to Omnichannel Marketing
Implementing and maintaining an omnichannel marketing plan often means coordinating multiple moving parts into a well-oiled machine. When you’re working within that machine that involves existing and potential customers seeing emails, landing pages, blog articles, social, and more from your company…
Grow Your Business with Google Optimize
Small changes can make a big difference to your business' bottom line. One business saw a 21% increase in performance by switching the color of a button from green to red based on data from 2,000 page visits. That’s an amazing change! Google Optimize is a great tool to help you determine what…
How To Know When It's Time For a Brand Refresh
To stay successful, your business must continually adapt to new opportunities and external influences. Your business is maturing, growing, and ever changing. As you work to keep your business relevant and adaptive, it’s important to ensure your brand reflects the real you. So, what exactly does…
Google Marketing Series – Part 1
Google Marketing Platform As internet marketing practices have evolved, it has become necessary to change how advertisers market their products and services, reach existing customers, find new customers and most importantly, how they protect their privacy. Google recently announced…
Google Marketing Series – Part 2 – Analytics
Google Analytics Defined Google Analytics is a free software program designed for small to medium-sized online businesses. It tracks visitor interactions on a website, mobile app or point-of-sale device when you install a small amount of tracking code. It is easy to set up and provides powerful,…